20 of the Best Social Media Marketing Blogs of 2020

social media marketingThe great thing about the internet is that it’s full of brilliant marketers sharing great information — all for free. Social media marketing is no exception.

We at HubSpot are thrilled to give you the marketing insights you need by way of the HubSpot Marketing Blog. But if you have some extra time in your week to add more blogs to your reading list, we recommend you consider subscribing to some of these 29 blogs specifically about social media marketing.

Click here to sharpen your skills with the help of our social media workbook.

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1. Social Media Explorer

Social Media Explorer, founded by Jason Falls, is constantly pumping out great posts on social media’s impact on marketing and public relations.

2. The Future Buzz

Adam Singer’s blog, The Future Buzz, takes a clear approach to social media marketing and SEO topics, and isn’t afraid to take a stance against ideas and tactics he thinks are bad for marketers.

3. Duct Tape Marketing

If you’re a small business owner, Duct Tape Marketing is a must-read for strategic and tactical advice about leveraging online marketing and social media to grow your business.

4. Social Media Today

Social Media Today offers a diverse mix of news on social networks’ latest developments and cutting-edge tips to perfect your use of each platform. The blog also hosts live Twitter chats from its Twitter hashtag, #SMTLive, on various social media topics twice a month.

5. Small Business Trends

The Social Media section of Small Business Trends, a large news property for entrepreneurs, is filled with expert social media advice and multimedia content for the small business.

6. Web Ink Now

Author and speaker, David Meerman Scott shares great theories and real-life examples of social media’s impact on marketing, as well as easy-to-understand content that is great for non-marketing executives.

7. Rebekah Radice

Rebekah Radice is an award-winning social media influencer, and her blog is evidence of her expertise in this industry. Her blog packages common social media topics into solution-based content that tells marketers what they need to know. She also hosts a podcast called Brand Authority, further expanding on the challenges she examines on her blog.

8. Mari Smith

Mari Smith has been called the “Queen of Facebook,” and her Facebook-specific blog is a testament to this generous title. Smith uses the latest Facebook trends to create up-to-date insights for the modern social media marketer — with ample video marketing advice to boot.

9. The Social Media Hat

From social media to email marketing, this simple-looking property is an all-in-one resource for content marketers. The Social Media Hat also includes a recommended list of marketing tools, giving you opportunities to apply what you learn from the blog to your marketing operations.

10. Jon Loomer

Jon Loomer is a blogger and podcaster whose website offers both articles and video tutorials on all things Facebook marketing.

11. TopRank Online Marketing Blog

The TopRank blog has a long history of delivering a great blend of search engine and social media marketing information in easily digestible lists and posts.

12. SocialMedia.biz

This comprehensive blog breaks down its social media content into News, Business, How-To, and Marketing topics — providing a reader experience that is sorted according to the unique social media challenges you might face in your career.

13. DreamGrow

DreamGrow is dedicated to social media in the context of content marketing. The blog caters to both content creators and marketing strategists, showing readers how to use social media to grow as businesses and as individuals.

14. MarketingProfs Daily Fix

While MarketingProfs reserves some of its content for paid members, its Daily Fix blog offers great daily marketing content for free.

15. Social Business

Eileen Brown’s blog, a property of ZDNet, is an expansive resource for emerging trends relating to social media’s impact on business.

16. Ask Aaron Lee

Aaron Lee is a social media manager from Malaysia, who uses his experience as an entrepreneur to educate half a million readers worldwide on using social media to grow a business.

17. Altitude Branding

For thoughtful and honest commentary and advice on social media and conducting business on the web, check out Amber Naslund’s blog.

18. Dave Fleet

Dave’s blog provides valuable information regarding how social media has an impact on brands and traditional communications functions like public relations and advertising.

19. Social Media Examiner

With tons of great guest authors and consistent how-to content, Social Media Examiner offers a ton of free advice for marketers across industries.

20. Convince & Convert

Jay Baer provides actionable information about the best ways to use social media to improve reach and convert new customers.

21. Web Strategy by Jeremiah Owyang

For an analyst’s perspective on high-level social media concepts and emerging trends like social CRM, take a minute to check out Jeremiah’s blog.

22. Search Engine Land

Long-time search engine marketing resource Search Engine Land provides expert advice on search marketing.

23. ProBlogger

For those who are interested in improving and expanding their blog across all their digital channels, ProBlogger discusses the strategies and tactics needed to become a successful blogger.

24. Sprout Social

Sprout Social is a social media management tool whose Insights blog is always tuned to the latest best practices in social media marketing — from what content to post to using chatbots for better customer service.

25. Bad Pitch Blog

The Bad Pitch Blog points out mistakes other marketers have made so that you won’t make them, too. You’ll find some important perspective on media relations — across all digital channels — in these posts.

26. The Moz Blog

Moz is known for offering expert tools and advice on search engine optimization (SEO). What you might not know is that the famous Moz Blog also gives you social media advice from the unique perspective of SEO.

27. Peg Fitzpatrick

Peg Fitzpatrick is the author of the best-selling book, “The Art of Social Media,” and her blog is an equally creative take on social media marketing for today’s content producers.

28. RazorSocial

RazorSocial’s social media blog is one of nine content categories that shows you different ways of thinking about content strategy, as well as how to perfect your use of certain marketing tools.

29. Socially Sorted

This award-winning marketing blog comes from Donna Moritz, an Australian content strategist who writes about using social media to become a better storyteller.

Click here to sharpen your skills with the help of our social media workbook.

Click here to sharpen your skills with the help of our social media workbook.

Originally published Sep 24, 2018 12:16:00 AM, updated January 08 2020






Social Media Marketing

11 thoughts on “20 of the Best Social Media Marketing Blogs of 2020

  1. ProBlogger, Small Media Trends and Sprout Social are my favorite social media marketing blogs.

    Just by going through a couple of articles every now and then from these websites, gives me new insights into how I can make my own social media marketing better and efficient.

  2. certainly like your web-site but you have to take a look at the spelling on several of your posts. Several of them are rife with spelling issues and I in finding it very bothersome to tell the truth however I will certainly come back again. Pauly Barron Pentheam

  3. When I originally commented I appear to have clicked on the -Notify me when new comments are added- checkbox and now every time a comment is added I get 4 emails with the exact same comment. Perhaps there is a way you can remove me from that service? Kudos! Roseanne Nikki Isle

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